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Bank of Georgia creates inclusive banking services

Source: Marketer · 14.07.2026 07:28

Bank of Georgia Advances Inclusive Banking Services for Blind and Visually Impaired Customers

Bank of Georgia is strengthening its commitment to financial inclusion by ensuring that blind and visually impaired customers have equal access to banking services. The initiative goes beyond basic accessibility, aiming to create an environment where every customer can independently and confidently manage their finances with dignity.

Blind and visually impaired individuals have historically faced significant barriers when accessing banking services in physical branches, digital platforms, and banking information. According to Bank of Georgia, accessibility represents far more than technical adaptation—it is integral to respecting customer rights, promoting equal opportunity, and fostering inclusive economic development. The bank's approach focuses on removing obstacles that prevent people from achieving full financial independence.

Bank of Georgia has established at least one fully adapted branch in each region of Georgia and in every district of Tbilisi, ensuring nationwide coverage. These specially designed facilities feature private meeting rooms equipped with audio text-reading programs, allowing customers to independently review banking products and contracts before making informed decisions. Tactile pathways guide customers safely through the branches, enabling autonomous navigation.

As of December 31, 2025, approximately 300 ATMs have been adapted for blind customers, featuring audio instructions and automatic screen-dimming functions designed to protect privacy. These technological enhancements enable customers to conduct banking transactions independently and maintain complete control over their financial affairs.

"True financial inclusion means much more than simply providing access to services," stated Ana Osadze, Director of ESG and Sustainability at Bank of Georgia. "It means enabling people to independently manage their finances, make decisions, and participate fully in economic life." Anna Lomtadze, Head of Corporate Social Responsibility, added that the bank's success is measured not only by how many people use their services, but by how independently, dignified, and equally each customer can access those services.

Source: Marketer · Read the original article