X changed the algorithm to make the platform more friendly

X has updated its algorithm to surface content from users with mutual connections, addressing a previous gap in how the system weighted this factor. The change creates a more community-focused experience where users encounter friends and acquaintances more frequently, rather than a space dominated by unfamiliar voices.

This update complements X's recent creator support initiatives, including a revised revenue distribution system and newly integrated video editing tools. Meanwhile, Meta's Threads is strengthening its competitive position through algorithmic improvements, including its new "Your Algo" feature that lets users customize their feed. Threads has reached 500 million monthly active users.